Mud Tougher

I have another million dollar idea; Have people pay me to be tortured. No, no, really, this is going to work. I’ll electrocute them, submerge them in ice and push them off high-rise platforms. And they’re going to love it. The best part is I’ll convince them it’s actually good for them. I’ll make them run from one evil obstacle to the next so they feel like they’re exercising but I’ll keep them close enough together so there’s really no cardio benefit. I’ll make it a competition so people will strive to be the most beaten up. They will glory in the pain. Blood and bruises will be the badge of honor here so I won’t have to waste money on fancy trophies. We can even mix it up, sometimes I’ll keep it simple and just pelt them with colorful dyes, make colorful toxic clouds for them to run through, and make it feel like a party as I deafen them with an upbeat dance mix. Maybe I’ll put a fictional spin on it and make them feel like the last survivors of a zombie apocalypse or gladiators sentenced to death in a fiery arena. I’ll find some people that enjoy role-playing to dress up as zombies or Spartan’s and have them beat the snot out of people that generally mock role-playing. How sweet is that?! And again, they’re going to pay me for the privilege.

People seem to have lost interest in something as mundane as running; since the dawn of man we have run quite naturally towards prey and away from predators. Who wants to spend money on that? But throw in some back-breaking labor and a mud puddle or two and you got yourself a money-maker. All I need now is an iron clad liability release form and some legal small print about consulting a doctor before arriving for your time of torment. Actually compared to an Iron Man, no one will blink an eye at the abuse I’m signing people up for. This might just be a short-lived fad that I can cash in on quickly before people realize what they’re actually paying for. I can’t imagine anyone signing up to do something like this more than once. Nobody is that stupid.

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